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Tag: #TikTokMarketing
How the Entertainment Industry Has Transformed Its Marketing Game with Social Media and Podcasts
In the last decade, the entertainment industry has undergone a seismic shift—not just in how content is created or consumed, but in how it’s marketed. The days when movie studios, record labels, and TV networks relied primarily on billboards, television spots, and magazine ads are fading fast. In their place, a new wave of marketing… Read more
The Power Play: Co-Branding Between Social Media Influencers and Sports Leagues
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In today’s digital-first world, sports marketing is no longer confined to stadiums, television screens, or traditional sponsorships. As fans increasingly consume content on platforms like Instagram, TikTok, and YouTube, social media influencers have emerged as powerful allies for sports leagues looking to stay relevant and grow their audiences. Enter co-branding—the strategic partnership between influencers and… Read more